FAQ
Frequently asked questions
I'm not ready to spend CAD $17,500 or more — is there a smaller way to start?
Yes. The Germany Market Signal Sprint is a fixed-fee, fifteen-working-day program for Canadian B2B technology, media, AdTech, MarTech and SaaS companies that localizes your positioning, maps the relevant industry ecosystem, and collects first market signals through outreach — for CAD $12,500. It sits alongside, not in place of, the EU Entry Audit and the Germany Market Validation Sprint, and up to CAD $4,500 of the fee can be credited toward either if you proceed within 30 days.
Is Germany the right first market for every Canadian company?
Not automatically. Germany is a strong entry point for many Canadian B2B companies because of its industrial base, central location and role as a credibility market — but the right first market depends on your customers, sector, regulatory exposure and go-to-market model. The EU Entry Audit is designed to answer this question with evidence rather than assumption.
Does CETA allow us to sell freely throughout the EU?
CETA reduces many tariffs and trade barriers between Canada and the EU, but it does not eliminate national differences in regulation, language, distribution and business culture. Entering Germany does not automatically grant frictionless access to every EU market — each country still needs its own commercial approach.
Do we need a German GmbH?
Not necessarily, and not immediately. Many companies can validate demand and even generate initial revenue before forming a legal entity. A German entity typically becomes appropriate once you need a local contracting party, plan to hire employees, require warehousing, or expect enough European revenue to justify the fixed cost. See 'When a German Entity Makes Sense' for the full picture.
Can OneTitel form the GmbH for us?
OneTitel coordinates the formation process — including the lawyer, notary, tax adviser, bank and registers involved — but does not itself provide legal, tax or notarial advice. Those regulated services are delivered by appropriately licensed independent professionals that OneTitel helps you engage and coordinate.
Does OneTitel provide legal or tax advice?
No. OneTitel provides market-entry advisory, coordination and commercial implementation. Legal, tax, customs and notarial matters are handled by independent licensed professionals, whom OneTitel helps identify and coordinate as part of relevant engagements.
How long does market validation take?
The EU Entry Audit is typically a focused, several-week engagement. The Germany Market Validation Sprint is deeper and generally runs over a longer period, since it includes structured outreach and feedback from real market participants. Exact timelines are confirmed in the individual proposal.
What does the EU Entry Audit include?
The EU Entry Audit is a management-level assessment covering readiness, market and competitive analysis, entry-model comparison, an initial target-account and partner landscape, an indicative budget, risk assessment, a 100-day roadmap and a clear go, adjust or no-go recommendation. Full scope is listed on the EU Entry Audit page.
Can OneTitel guarantee customer contracts?
No. OneTitel does not guarantee market entry, regulatory approval, sales meetings, contracts, revenue or company-formation timelines. Engagements are structured to maximize the quality of validation, positioning and pipeline-building work, but commercial outcomes depend on many factors outside any advisor's control.
Does OneTitel support markets outside Germany?
Germany is OneTitel's primary market of operation and the usual entry point into the EU, and it can also serve as a base for expansion into adjacent markets such as Benelux, France, Austria, the Nordics and Central Europe. Each additional market still requires its own commercial and regulatory assessment.
Are third-party costs included?
No. OneTitel's fees cover advisory, coordination and implementation work. Third-party costs — such as notary and legal fees, certified translations, apostilles, government and register fees, banking costs, insurance, and GmbH share capital — are separate and are set out clearly wherever relevant.
What are the payment terms?
Project engagements generally require 50% payment upon commissioning and 50% upon completion of the agreed deliverables. Third-party expenses are invoiced separately. Monthly retainers are normally payable in advance. Exact terms are defined in the individual proposal.
Can we begin without forming a German entity?
Yes. Most engagements — including the EU Entry Audit, the Germany Market Validation Sprint and much of the German Commercial Launch — can proceed without a legal entity in place. Commercial validation should generally precede structural complexity.